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Family Planning Mobile

App Design

Family Planning Responsive Website Design

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Family Planning Mobile App Design

Ashley Gaulden

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I followed a user-centric approach.

Project Overview

The Product

Our Family Planning app is a user-friendly digital solution designed to streamline family schedule management. Targeted towards busy families and individuals looking for a hassle-free way to coordinate schedules, our app aims to simplify the process of recording, editing, and sharing family schedules, enhancing communication and flexibility within the family unit.

Product Duration:

November 2023 to March 2024.

UX designer designing an app for Family Planning from conception to delivery.

My Role:

The Problem

The Problem:

The Goal:

Busy families face challenges in managing their family schedules effectively, as there is no convenient way to record and communicate schedule changes with other family members.

Design an app that will let users record all things family schedule related dynamically and automatically alert other family members.

My Resonsibilities:

Conducting interviews, paper and digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility, and iterating on designs.

The Solution

Key Mockups

Link to view prototype

Understanding

the user

• User research
  
• Personas
  
• Problem statements
  
• User journey maps
  

User Research: Summary

I conducted interviews and created empathy maps to understand the users I’m

designing for and their needs. A primary user group identified through research

was working adults who don’t have time to cook meals.

This user group confirmed initial assumptions. I gained valuable insights into the diverse needs of our user base. Contrary to my initial assumptions, I discovered that while some users indeed sought convenience, others prioritized privacy and customization. This research allowed me to refine the project's goals and design direction, ensuring that the Family Planning app would cater to a broader range of user needs and preferences.

User research: pain points

Privacy

Users don’t feel secure with uploading sensitive information. Users often hesitate to upload sensitive information due to fears of data breaches or unauthorized access, which could lead to identity theft or financial loss.

Implement robust privacy settings and user control features.

Accessibilty

Users don’t feel secure with uploading sensitive information. Users often hesitate to upload sensitive information due to fears of data breaches or unauthorized access, which could lead to identity theft or financial loss.

Implement robust privacy settings and user control features.

Time

Users don’t feel secure with uploading sensitive information. Users often hesitate to upload sensitive information due to fears of data breaches or unauthorized access, which could lead to identity theft or financial loss.

Implement robust privacy settings and user control features.

Persona: Sarah

Problem statement:

Sarah is a remote content writer, wife and mother of 3 who needs to get a clear and synced full digital picture of her family’s daily schedule,

so that she can communicate effectively with her husband and better manage unexpected events.

Persona: Mark

Problem statement:

Mark is a father and freelance web developer who needs a more collaborative way to dynamically coordinate his family's busy schedule, because when unexpected things come up, communication is lost and plans fail.

Paper Wireframes

Ideating and iterating paper wireframes while keeping the process clear and uncluttered, concise, and easy to navigate.

Digital Wireframes

As the initial design phase continued, I made sure to base screen designs on feedback and findings from the user research.

The different categories that users can click on for different functions. Such as the family: Budget, calendar, household lists, etc..

Digital Wireframes

Easy navigation was a key user need to address in the designs in addition to equipping the app to work with assistive technologies.

Low Fidelity

Prototype

Link to view prototype

Using the completed set of digital wireframes, I created a low-fidelity prototype. The primary user flow I connected was selecting a category and inputting information, so the prototype could be used in a usability study.

Usability Study Findings

I conducted two rounds of usability studies. Findings from the first study helped guide the designs from wireframes to mockups. The second study used a high-fidelity prototype and revealed what aspects of the mockups needed refining.

Round 1 Findings:

Round 2 Findings:

• Privacy Control Satisfaction
  

refining

the Design

• Mockups
  
• High-fidelity prototype
  
• Accessibility
  

Mockups

My goals here were user-centered in that I thought the white/green would be a better contrast for visibility than the black and green.

Before usability study

After usability study

Mockups

Early designs allowed for some customization,

but after the usability studies, I added an image to ensure trust in the privacy aspect of uploaded documents. I also revised the design so users see all the customization options when they first land on the screen.

Before usability study

After usability study

High Fidelity

Prototype

Link to view prototype

The final high-fidelity prototype presented cleaner user flows for the Family Planning app. It also met user needs for dynamic updating customizations.

Acessibility Considerations

Provided access

to users who are vision impaired through adding alt text to images for screen readers.

Used icons to

help make

navigation easier.

Used detailed

Imagery to

help all users

better understand

the designs.

going forward

• Takeaways
  
• Next steps
  

Takeaways

Impact:

The app makes users feel Family Planning really thinks about how to meet their needs.

One quote from peer feedback:

"This app has transformed how my family manages our schedules. It's so intuitive and inclusive. I can't imagine going back to our old ways." This feedback reflects the app's success in enhancing user experiences and streamlining family schedule management.

What I Learned:

I gained valuable insights into the importance of user-centric design, realizing that user research and feedback are essential for creating effective and inclusive digital solutions. I also learned the significance of adaptability in design. Accommodating diverse user needs and preferences ultimately leads to a more successful and impactful product.

Next Steps

Ashley Gaulden | UX Designer

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